Our Story

Touristic boats in Golden Horn bay of Istanbul and view on Suleymaniye mosque, Turkey

A visit to Turkey and a meeting with a good friend who introduced us to the hammam ritual, led us to discovering one of Turkey’s best kept ancient beauty secrets. 

With a secret too good to keep, we brought it back home with us to Serbia.

This sparked a desire to explore all the ancient beauty tools and ingredients from around the globe and reintroduce them to the modern world.

Our Philosophy

We believe a healthy glow is a result of nurturing the connection between the mind, body and soul. With this holistic approach to beauty, we aim to transform our daily skincare routines into mindful rituals through the utilisation of ancient tools and ingredients. We aim to empower people to embrace their natural glow by nourishing their overall health and wellbeing with clean, safe and highly effective skincare products.


My C Glowe glove


This ancient exfoliation tool originates from one of the oldest bathing rituals in the world, the Hammam. This ritual is a transformative experience of the mind, body and soul that provides a long list of skin benefits from detoxification to rejuvenation. We spent months researching fabrics and techniques before we began working with the top textile engineers in Turkey to craft the highest quality silk exfoliating glove.

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